{$inpagemarkup}

Search News

Results: 681-690 of 703


Nearly half of Buy Now Pay Later customers continue to be misled

20 Jan 2020

Recent findings show that over 40 per cent of shoppers areunaware that missing payments when using a Buy Now Pay Later service could harm their credit score.
Read more…

Indie Bookshop Turnaround using the Power of Twitter

17 Jan 2020

The Petersfield Bookshop is an independent bookshop based in Petersfield, Hampsire, that experienced an unlikely turnaround in just one night using the power of the internet.
Read more…

'Biggest Cash Increase Ever' to affect National Living Wage from April

15 Jan 2020

At £8.72 per hour, the National Living Wage will rise by 51p in April from its current rate of £8.21
Read more…

2019 Best Small Shops competition winner in the running for Shop of the Year 2020

14 Jan 2020

Papadeli, recognised by Indie Retail as the Best Small Shop of 2019, hasnow gone on to reach the final of Shop of the Year 2020, run by the Guild of Fine Food, in the Delicatessen & Grocer... Read more…

Local Bike Shop Day named as a Key Industry Trend for 2020

10 Jan 2020

Chris Hall from the ACT explains how IBDs can use Local Bike Shop Day to stand out, run promotions and ultimately increase revenue in the latest BikeBiz issue.
Read more…

New Christmas film highlights the importance of shopping indie

19 Dec 2019

A new Christmas film produced by Lanther Black has encompassed all that is important about shopping independent this Christmas
Read more…

How The Arienas Collective are adapting to a changing market

18 Dec 2019

The Arienas Collective is looked at as an example of digital transformation of SMEs and how this may be affecting the future of commerce.
Read more…

Retail Week Live open for registration

17 Dec 2019

Retail Week Live is an inspirational two-day retail conference that provides leaders with the ideas, insight and networks to lead through digital transformation and win greater consumer... Read more…

New app helps convenience stores compete with supermarket giants

16 Dec 2019

Snappy Shopper has recently been introduced to the market as a new app that enables local independent shops to increase their sales through offering delivery.
Read more…

Hafod Hardware encourages people to shop local

5 Dec 2019

A christmas advert made by an independent hardware shop has become exceedingly popular across the UK within a matter of days
Read more…

Back to news menu

Hafod Hardware encourages people to shop local

Posted on in Business News

A christmas advert made by an independent hardware shop has become exceedingly popular across the UK within a matter of days.

Posted on the Hafod Hardware Twitter page on the 2nd of December, the advert has since grown to have over 3,000 retweets and nearly 10,000 likes, and has been featured in BBC news as well as the Daily Mail.

The independent store has been run by generations of the same family since 1895. It filmed the advert in just one day costing £100, a small price in comparison to the £1million spent on the John Lewis Christmas campaign.

The advert features two-year-old Arthur opening up the hardware shop, wrapping presents for customers and running the shop. Tom Jones, Arthur's father, said the "underlying message" is to "shop at your small independent shops".

He then went on to say "I understand Christmas can be a very expensive time for everyone and they need to save money where they can, but if they can afford to, just try and shop at your small independent shops and support us, it makes a big difference."

 

 

 

Back to news menu

Useful links

If you have any other queries please contact us.