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GCA shows the power of cards during lock-down with emotional film

27 May 2020

Award winning artists, and Greeting Card Association (GCA) members, Lanther Black, have written and produced a film for the GCA illustratingthe joy of receiving a card
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Non-essential retailers to reopen as early as 15 June, government says

26 May 2020

Prime Minister Boris Johnson announced in yesterday's conference that non-essential retailers will be able to reopen stores in England from June 15 as long as social distancing measures are... Read more…

IRC launches ‘We are open' online directory to promote small shops and business still open

14 May 2020

Open shops and small businesses are urged to add themselves to the new ‘We are open' interactive map
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FCA seeks legal judgement to clarify whether insurers should pay CV-19 claims made by firms

14 May 2020

More than a million businesses forced to close during the coronavirus lockdown may know whether insurers will have to pay previously rejected business interruption claims in a matter of... Read more…

Free ActSmart subscription to help businesses through Covid-19

14 May 2020

ActSmart are offering three months of FREE access to to a range of services and support with the ActSmart bronze subscription in return for a small charitable donation
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250 free-of-charge digital Out of Home campaigns offered to local businesses

13 May 2020

Free Out of Home campaigns will help local entrepreneurs across the UK to highlight how they've adapted to continue trading in the current circumstances.
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Working safely during COVID-19 in shops and branches

13 May 2020

A summary of the specific guidance for shops on working safely
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How consumer behaviour has changed among the British public in the face of COVID-19

10 May 2020

Recent research undertaken by the Institute of Customer Service displays evidence that the British public now place higher value on customer service that they did before COVID-19
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Government will deliver a "tapered" end to furlough scheme

5 May 2020

Chancellor Rishi Sunak has promised there will be no "cliff-edge" cut-off to the government's job retention scheme to support workers through the coronavirus pandemic.
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Coronavirus Testing available for shop workers

30 Apr 2020

The Government has extended COVID-19 testing to essential workers with symptoms and people who live with essential workers and have symptoms. This includes anyone with symptoms whose work cannot... Read more…

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250 free-of-charge digital Out of Home campaigns offered to local businesses

Posted on in Cycles News

From butchers and bakers, to candlestick makers, and everyone else in between: Clear Channel UK is proudly offering 250 free of charge digital Out of Home campaigns to the UK's local business owners that have worked tirelessly to support their local communities throughout the Covid-19 pandemic.

The initiative - #BusinessAsUnusual - has been set up so that the neighbourhood business owners, who've worked hard to adapt and continue trading, can drum up some new trade. They'll have the opportunity to broadcast new opening hours, deliveries, takeaways and the many other imaginative ways that they're operating to keep offering products and services.

Clear Channel's 2300+ screen strong Adshel Live (digital six-sheet) network will host the local advertisements, playing them on screens within a mile radius of the local business.

As many local businesses won't have the facility to create their own advertisements for the screens, Clear Channel is offering design support to bring the free campaigns to life if required. Business owners will simply be able to share an image and the words to be used, and the team will do the rest.

One of the first businesses to join the initiative is The Griffin pub in Brentford. The pub has adapted to keep its kitchen open and offer a takeaway meal services four days a week, including a Sunday roast.

The Griffin's Landlords Gerhard and Claire Peleschka, "It's been exceptionally tricky times for us over the past few weeks, but we've worked really hard to keep serving the local community which we're proudly a part of. The support of Clear Channel is very welcome and we're so glad that we can get the word out even further that we're open for takeaway."

Clear Channel's Chief Marketing Officer Martin Corke says, "The efforts that local business owners have gone to keep their communities watered, fed, healthy, happy and safe are astounding and they deserve celebrating. I'm immensely proud that we can offer 250 free-of-charge campaigns to local businesses, especially at a time when they all need our custom more than ever."

Local business owners can apply for their free Out of Home campaign through the Clear Channel Direct website here.

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